Scout is happy to report its appointment by PMR Hospitality Partners following the latter company’s announcement of a new business partner, former hotel group MD, Graham Wood. Scout will be managing the executive profiling of Wood in the wake of his appointment, combined with generating broader media awareness of the business.

PMR Hospitality Partners is an award-winning company that specialises in hotel acquisition and development, property as well as project and asset management. Its offices are based in Durban (where Wood will be based) and Cape Town, while its sister company, Valor Hospitality Partners, operates out of Atlanta and London. Together, both companies manage over 40 hotels across South Africa, America and the United Kingdom.

Wood comes to PMR Hospitality Partners with more than 20 years of experience in the hospitality and gaming industry under his belt and is a respected adviser to the African hotel industry. Previously, he worked for Sun International, holding various positions at the ever-popular Sun City Resort. He was also Managing Director of Tsogo Sun Hotels (formerly Southern Sun Hotels), which involved the strategic leadership of the Tsogo Sun Hotel Group, consisting of 95 hotels in Africa and the Middle East.

Wood’s commitment to developing the South African Tourism industry is reflected not only in his colourful career, but also in his membership on the Board of South African Tourism, and his role as chairperson of the Tourism Grading Council of South Africa.

It’s easy to see why Wood’s appointment as partner is such an exciting prospect for PMR Hospitality Partners, and why the hospitality company enlisted the executive profiling expertise of Scout. The agency boasts a well-established track record within the lifestyle, hospitality and residential sectors. It has created and implemented effective communication strategies for a variety of prestigious and sought-after clients both locally and internationally.