Offering one of the world’s leading ranges of ergonomically designed task furniture, Herman Miller specialises in complete office systems. Scout PR & Social Media has provided PR for Herman Miller’s African presence since March 2019.
In addition to promoting the variety of innovative office furniture designs that Herman Miller has to offer, Scout has assisted in launching the new Cosm chair, publicising the acquisition of naughtone and launching the new Lino chair. The agency has also created pre-publicity for a Herman Miller and Logitech G collaboration on a new gaming chair that will be released late in 2020.
Herman Miller does not only boast the best of new research and technology when it comes to office furniture, the company also carries a line of mid-century modern classics. In the latter half of 2019, Scout distributed news of the 60th anniversary of the Eames House – the iconic home of famed designers Charles and Ray Eames.
In early December 2019, Scout conceptualised and delivered a private media event hosted at the renowned Greenhouse restaurant at the five-star Cellars-Hohenort hotel in Constantia. The fine-dining restaurant interior formed a fitting backdrop to an exhibition of select pieces of singular furniture that guests could view and test. The showcase celebrated enduring style and taste and was an informal ode to much-loved favourites from Herman Miller’s Classics Collection.