Scout PR & Social Media has once again been appointed to the Decorex Africa account to promote the 2023 editions of Decorex Cape Town and Joburg, the inaugural Joburg and Cape Town Decor and Design Weeks, 100% Design Africa and Design Joburg. Scout has been working with show organisers RX since 2015, focusing on the company’s renowned series of design-related exhibitions.
Now in its 30 th year, Decorex Africa has always been a trendsetter for the home, decor, interior design, architecture and lifestyle industries, and is one of the largest and longest-standing trade and consumer shows on the African continent. With an impressive track record, Decorex Africa brings world-class exhibitors directly to audiences, showcasing industry trends and featuring stands that are an annual must-see for decor-savvy consumers and trade professionals alike.
This year, show organisers have upped the ante by offering a powerhouse of connected events with national scale and impact. The collocation of these events offers visitors an unprecedented design experience and provides unparalleled support to the industry at large. All this builds on the momentum gained in 2022 with the successful relaunch of the Decorex Africa brand.
‘We aim to bring our targeted media strategies to bear on Decorex Africa’s expanded scope, activating an eager network of media partners, lifestyle influencers and all interested parties,’ says Scout PR & Social Media Director Lauren Shantall. ‘These dynamic and forward-thinking events constitute a highlight of the local design calendar and are a vital form of exposure for the hundreds of designers and brands that use this platform to share what they do and propel their businesses forward. We’re excited and privileged to be able to put our energy and focus behind promoting them.’
The new landscape carved out by Decorex Africa provides visitors with the perfect opportunity to network with industry professionals and gain inspiration from the explosion of fresh and innovative lifestyle exhibition stands mounted by Africa’s leading companies, as well as the wide array of associated talks, launches, open showrooms and studios.
Sandra Barrow, Portfolio Director of Lifestyle, Design and Retail at RX, says, ‘The amalgamated programmes not only mean a bigger and better dynamic design platform, but are also sure to set the high-water mark for the African design community. By providing an unmatched arena in which all design professionals and enthusiasts can discover new possibilities, we are able to fully showcase and leverage our continent’s creativity.’
Diarise the 2023 Decorex Africa events:
- Cape Town Decor & Design Week, 19-25 June 2023, at various locations across the city
- Decorex Cape Town, 22-25 June 2023, at the Cape Town International Convention Centre (CTICC)
- Joburg Decor & Design Week, 31 July-6 August 2023, at various locations across the city
- Decorex Joburg, 3-6 August 2023, at the Sandton Convention Centre (SCC)
- 100% Design Africa, 3-6 August 2023, at the Sandton Convention Centre (SCC)
- Design Joburg, 3-6 August 2023, at the Sandton Convention Centre (SCC)
For more information about Decorex Africa, ticket sales and media enquiries, visit Decorex, 100% Design Africa and Design Joburg. For regular updates follow @decorexafrica on Instagram, Facebook and Twitter, @100percentdesignafrica on Instagram, Facebook and Twitter and @designjoburg on Instagram, Facebook and Twitter.
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